Audience & Performance
Millions of Organic Views.
The commercially relevant metric for SUMO_ZONE is actual organic reach – not subscriber count.
Current Performance
Organic Reach.
5.1M+Views · last 28 days
7.2M+Views · last 90 days
975K+Top Short
198K+Likes · last 90 days
Performance data updated: August 2026
International Audience
Global Distribution.
SUMO_ZONE is fully international and English-language.
No single region dominates the channel’s reach, making SUMO_ZONE especially relevant for global and pan-European motorcycle and tech brands.
United States
9.5%
Italy
8.5%
France
8.4%
Poland
6.7%
Germany
6.4%
Age
59.2%
of viewers are between 25 and 44 years old.
Gender
65.6%
of viewers are male.
Shorts Interaction
65.3%
viewed instead of swiped away.
Recent Performance
High-Reach Shorts.
For Brands
Reach Within a Clearly Defined Motorcycle Niche.
Explore our partnership models and put your brand inside the action.